Why Every Creator Needs a Newsletter in 2025

Algorithms come and go — but your email list is yours.

In a world of shifting social platforms, creators are returning to newsletters to build direct, profitable relationships with their audiences. Whether you write essays, sell courses, or share behind-the-scenes content, email remains the most reliable way to connect and convert.

The best newsletter platforms now go beyond emails — they let you monetize your audience, sell directly, and own your growth.

How to Choose the Right Newsletter Platform

When comparing tools, focus on these essentials:

• Ease of use: Can you start in under an hour?

• Monetization: Does it support paid subscriptions or product sales?

• Customization: Can you design emails that reflect your brand?

• Integrations: Does it work with your other tools or storefronts?

• Fees: Do they take a percentage of your earnings?

Let’s look at the top contenders — and where they shine (or fall short).

1. Beehiiv – Best for Monetizing a Newsletter

Beehiiv has become the go-to for creators who treat newsletters like a business. Its Boosts, Ad Network, and paid subscriptions make it ideal for scaling revenue. The analytics are excellent, and there’s no cut on your income.

Pros:

• No platform fees

• Advanced monetization (ads, referrals, Boosts)

• Detailed analytics

Cons:

• Expensive starting plans

• Limited design templates

Best for: Journalists, writers, and publishers building premium newsletters

2. Kit – Best for Selling Digital Products

Kit combines newsletters with creator commerce. You can send broadcasts, automate emails, and sell courses, PDFs, or paid issues without external checkout tools.

Pros:

• Free plan for up to 10,000 subscribers

• Built-in paid subscriptions and product sales

• Creator Network for collaborations

Cons:

• Costs scale fast

• Basic design flexibility

Best for: Coaches, educators, and creators selling digital products

3. Substack – Best for Community Building

Substack made newsletters cool again. Its strength is simplicity and a strong creator community — readers can subscribe, comment, and share easily.

However, its 10% revenue fee and lack of automation limit growth for serious creators.

Pros:

• Free to start

• Engaged reader community

• Podcast and video support

Cons:

• 10% fee on earnings

• No design control or integrations

Best for: Writers focused on storytelling and connection

4. MailerLite – Best for Simplicity and Value

MailerLite’s combination of affordability and usability makes it perfect for early-stage creators. It includes landing pages, paid subscriptions, and digital sales, all in one dashboard.

Pros:

• Easy drag-and-drop builder

• Built-in digital product sales

• Generous free plan

Cons:

• No community tools

• Basic analytics

Best for: Creators who want easy, affordable growth

5. Paage – Best All-in-One Platform for Creators

Unlike traditional newsletter tools, Paage was built for creators first.

It’s not just an email platform — it’s a creator commerce hub that helps you share, sell, and grow in one place.

With Paage, you can:

• Collect emails and send updates

• Sell digital products, memberships, or paid newsletters

• Manage everything from your link-in-bio page

• Skip complex integrations or storefronts

• Keep 100% of your earnings

Paage helps creators transform their audience into customers, directly from their content or social bios. Instead of juggling tools like Substack for emails and Gumroad for sales, you can run everything through one simple link.

Pros:

• Built-in payments, email, and landing pages

• 9% to 1% transaction fees

• Unified link-in-bio + newsletter setup

Cons:

• Not ideal for enterprise-level automation (yet)

Best for: Solo creators who want to own their business end-to-end

Comparison Table

FAQs

1. What’s the best free newsletter platform for creators?

Kit and MailerLite offer generous free tiers, but Paage includes selling tools at no extra cost.

2. Which platform charges the least in fees?

Beehiiv take 0% — Paage take 1% — Substack takes 10%, and Kit adds transaction fees.

3. Can I sell directly from my newsletter?

Yes! Paage lets you sell digital products or memberships directly from your link-in-bio — no checkout setup required.

4. Which newsletter tool grows fastest?

Beehiiv’s referral and ad network tools drive fast list growth, while Paage focuses on direct conversions and product sales.

5. Is Paage a replacement for Substack?

Yes, for many creators. Paage offers newsletters, payment tools, and audience engagement — without fees or walled gardens.

Final Thoughts

The “best” platform depends on your goals — but creators who want freedom, ownership, and sales in one place will love Paage.

While Beehiiv and Substack remain strong for audience growth, Paage gives creators true control — from email to earnings.

👉 Start free with Paage today and build a newsletter that sells — beautifully, simply, and directly from your link-in-bio.