Managing multiple links and monetising your social media presence shouldn't feel overwhelming. Here is the breakdown between Linktree and Stan Store so you can decide which suits your needs.
Both platforms help simplify your online presence, but they take very different approaches. Linktree focuses on link organisation and basic monetisation, while Stan Store centers on e-commerce and digital product sales. However, there's a third option that combines the strengths of both: Paage.
Paage offers comprehensive functionality - from link sharing to robust commerce features, plus 1:1 booking and event management that actually works. Let's see how all three compare.
Linktree vs Paage vs Stan Store
Linktree | Paage | Stan Store | |
---|---|---|---|
Website | |||
Best For | Link aggregation & basic monetisation | Link aggregation, full e-commerce platform & digital product sales | Digital product sales |
Pricing
Linktree | Paage | Stan Store | |
---|---|---|---|
Pricing | Free - $24/month | Free - $21/month | $29 - $99/month |
Free Plan | ✅ | ✅ | ❌ |
Features
Linktree | Paage | Stan |
---|---|---|
Link-in-bio page | Custom link-in-bio page | Custom link-in-bio page |
Basic link redirection | Free plan | Digital product sales |
Social icons & media embeds | Physical product sales | Stripe checkout |
Basic analytics | Digital product Sales | Email collection |
Limited branding options | Event creation & ticketing | Sales pages |
Link thumbnails | Email collection | Upsells & bundles |
Integrations (Mailchimp, Shopify, etc.) | Contact tagging & export | |
Free plan | CRM-like contact view | |
Product pages | ||
Multiple payment & optimised checkout pages | ||
Conversion analytics | ||
Mobile-first design | ||
Built in Stripe checkout |
Pros & Cons
Pro | Cons | |
---|---|---|
Linktree | • Free plan with basic functionality | • Limited e-commerce features |
Paage | • Free plan with core features included | • Only one product in the free plan (unlimited variants) • Physical product fulfilment is user-managed |
Stan Store | • No transaction fees | • No free plan |
Which is better?
The answer depends on your specific goals and business needs.
Deciding between Linktree and Stan Store? Linktree is best for creators who need a quick, no-fuss way to share multiple links and aren’t focused on selling. Stan Store, on the other hand, is built for those selling digital products or courses and want basic e-commerce tools in one place.
Looking for a different approach? Try Paage
If you've used either Linktree or Stan Store, you've probably noticed the trade-offs. Linktree keeps things simple but leaves you wanting more selling power. Stan Store handles sales well but can feel restrictive if you want to do anything beyond their standard template.
Paage takes a different approach. It starts simple like Linktree but doesn't hit a wall when you want to grow. Need to sell physical products alongside digital ones? No problem. Want to handle event bookings and 1:1 calls? It's built in.
The platform adapts to what you're actually doing rather than forcing you into a specific business model.
The smart move is starting with a platform that can handle whatever direction your business takes - Paage gives you everything from day one while keeping the interface just as simple as basic link tools.
Worth exploring if you've felt limited by the either/or choice between simple and powerful.


1. Linktree
Who is it for
Linktree serves creators, influencers, and businesses who need an efficient way to organize multiple links in their social media bios. With over 70 million users globally, it's particularly valuable for content creators who want to direct their audience to various platforms and content without constantly updating their bio links.
Features overview
Linktree provides unlimited links across most link types, customisation options, and analytics for tracking performance. The platform integrates with popular tools like Amazon Associates, social media platforms, and email marketing services. Users can create a centralised landing page that consolidates their online presence.
The platform's main strength is its simplicity and extensive integration ecosystem. You can add affiliate links, schedule links to activate at specific times, and collect email addresses for list building. Advanced features include payment integration through platforms like Shopify and basic e-commerce functionality.
Pricing
Free: Basic features, unlimited links, limited customisation
Starter: $5/month - Enhanced customisation, affiliate links, improved analytics
Pro: $9/month - Remove Linktree branding, priority support, detailed analytics
Premium: $24/month - Premium support and dedicated onboarding
Website
Pros
Free plan with solid functionality for basic needs
Straightforward setup that anyone can handle
Widely recognized and trusted platform
Extensive integration options with popular tools
Mobile-optimized design that works well
Cons
E-commerce features are limited compared to specialised platforms
Advanced features require paid plans
Free plan has basic customisation options
No built-in course creation or membership management
Primarily directs traffic away from your page rather than keeping visitors engaged

Paage
Who is it for
Paage is built for creators, solopreneurs, event organizers, and small business owners who want more than just a bio link. Whether you're selling digital downloads, physical products, or event tickets, Paage gives you the tools to build and grow your business—all from one link. It's ideal for anyone who wants a simple setup without sacrificing powerful features.
Features overview
Paage combines the ease of a link-in-bio tool with the depth of an e-commerce platform. You can sell digital and physical products, host events with built-in ticketing, and customise product pages with upsells and bundles. It also includes a native Stripe checkout, mobile-first design, and conversion-focused analytics.
Other standout features include email collection with tagging and export & CRM-style contact views. Unlike platforms that require integrations for selling or event tools, Paage includes everything natively; making it especially powerful for creators who want to keep things simple and streamlined.
Pricing
Free: Core features included, unlimited links, digital & physical product sales, email capture
Pro: €12/month - Advanced analytics, custom domains, upsells, premium support
Website
Pros
Free plan with everything needed to launch a business
Sell digital and physical products directly from your link
Built-in event creation and ticketing
Native checkout with Stripe
Email capture, tagging, and export included
Conversion tracking and performance analytics
Modern, mobile-optimised design
Cons
Currently focused on solo businesses (no team features yet)
Limited marketplace integrations (built to work standalone)
Physical product fulfillment is handled by the seller

3. Stan Store
Who is it for
Stan Store is designed for creators and entrepreneurs focused on monetizing their audience through digital products and services. It's ideal for those who want to sell courses, coaching, digital downloads, or memberships directly through their social media presence.
Features overview
Stan Store offers comprehensive e-commerce functionality including unlimited digital product creation, an integrated course builder, calendar booking system, and email marketing automation on the Pro plan. The platform emphasises conversion optimisation with features like 1-tap checkout and streamlined payment processing.
Additional features include upsells, payment plans, affiliate programs, and funnel creation. Stan Store also provides AutoDM functionality for automated social media responses. The course creation tool supports multiple modules, videos, and downloadable materials with an intuitive interface.
Pricing
Creator: $29/month or $300/year - Core features, unlimited products, basic analytics
Creator Pro: $99/month or $948/year - Email marketing, funnels, advanced analytics, affiliate programs
Website : stan.store
Pros
Zero transaction fees on both pricing plans
Built specifically for e-commerce and digital product sales
Intuitive course creation platform that streamlines content development
Integrated calendar booking with Google Calendar and Zoom
Cons
No free plan available (14-day trial only)
Higher monthly cost compared to basic link-in-bio tools
Only handles digital products (no physical goods or events)
Limited third-party integrations compared to Linktree
Requires separate accounts for multiple businesses
Primarily designed for digital products rather than physical goods
Looking for the ideal balance between simplicity and functionality? Paage combines the best aspects of both platforms while eliminating their limitations. Start free, scale when ready, and work with a platform designed around your business needs.
Discover Paage
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