Linktree VS Stan store

Linktree vs Stan Store: Which link-in-bio tool is best? 2025 comparison

Jun 11, 2025

by

Louise Peiffer

Linktree VS Stan store

Linktree vs Stan Store: Which link-in-bio tool is best? 2025 comparison

Jun 11, 2025

by

Louise Peiffer

Managing multiple links and monetising your social media presence shouldn't feel overwhelming. Here is the breakdown between Linktree and Stan Store so you can decide which suits your needs.

Both platforms help simplify your online presence, but they take very different approaches. Linktree focuses on link organisation and basic monetisation, while Stan Store centers on e-commerce and digital product sales. However, there's a third option that combines the strengths of both: Paage.

Paage offers comprehensive functionality - from link sharing to robust commerce features, plus 1:1 booking and event management that actually works. Let's see how all three compare.

Linktree vs Paage vs Stan Store


Linktree

Paage

Stan Store

Website

linktr.ee

paa.ge

stan.store

Best For

Link aggregation & basic monetisation

Link aggregation, full e-commerce platform & digital product sales

Digital product sales

Pricing


Linktree

Paage

Stan Store

Pricing

Free - $24/month

Free - $21/month

$29 - $99/month

Free Plan

Features

Linktree

Paage

Stan

Link-in-bio page

Custom link-in-bio page

Custom link-in-bio page

Basic link redirection

Free plan

Digital product sales

Social icons & media embeds

Physical product sales

Stripe checkout

Basic analytics

Digital product Sales

Email collection

Limited branding options

Event creation & ticketing

Sales pages

Link thumbnails

Email collection

Upsells & bundles

Integrations (Mailchimp, Shopify, etc.)

Contact tagging & export


Free plan

CRM-like contact view



Product pages



Multiple payment & optimised checkout pages



Conversion analytics



Mobile-first design



Built in Stripe checkout


Pros & Cons


Pro

Cons

Linktree

• Free plan with basic functionality
• Simple setup process
• Integrations
• Widely recognised platform
• Mobile-optimised

• Limited e-commerce features
• Advanced features require paid plans
• Basic customisation on free plan
• No built-in course creation
• Limited marketing automation

Paage

• Free plan with core features included
• Sell digital and physical products
• Built-in event creation and ticketing
• Native Stripe checkout integration
• Product pages with upsells and bundles
• Email collection with tagging and export
• CRM-like contact views
• Conversion-focused analytics
• Mobile-first, fast-loading pages
• Simple, modern design with deep customization

• Only one product in the free plan (unlimited variants)

• Physical product fulfilment is user-managed

Stan Store

• No transaction fees
• Digital product sales capability
• Built-in e-commerce tools
• Course builder
• Email automation
• Calendar integration

• No free plan
• Higher price point
• Limited integrations
• Only handles digital products (no physical goods or events)
• Less customisation options

Which is better?

The answer depends on your specific goals and business needs.

Deciding between Linktree and Stan Store? Linktree is best for creators who need a quick, no-fuss way to share multiple links and aren’t focused on selling. Stan Store, on the other hand, is built for those selling digital products or courses and want basic e-commerce tools in one place.

Looking for a different approach? Try Paage

If you've used either Linktree or Stan Store, you've probably noticed the trade-offs. Linktree keeps things simple but leaves you wanting more selling power. Stan Store handles sales well but can feel restrictive if you want to do anything beyond their standard template.

Paage takes a different approach. It starts simple like Linktree but doesn't hit a wall when you want to grow. Need to sell physical products alongside digital ones? No problem. Want to handle event bookings and 1:1 calls? It's built in.

The platform adapts to what you're actually doing rather than forcing you into a specific business model.

The smart move is starting with a platform that can handle whatever direction your business takes - Paage gives you everything from day one while keeping the interface just as simple as basic link tools.

Worth exploring if you've felt limited by the either/or choice between simple and powerful.

Click to visit Paage’s sign up page.


1. Linktree

Who is it for

Linktree serves creators, influencers, and businesses who need an efficient way to organize multiple links in their social media bios. With over 70 million users globally, it's particularly valuable for content creators who want to direct their audience to various platforms and content without constantly updating their bio links.

Features overview

Linktree provides unlimited links across most link types, customisation options, and analytics for tracking performance. The platform integrates with popular tools like Amazon Associates, social media platforms, and email marketing services. Users can create a centralised landing page that consolidates their online presence.

The platform's main strength is its simplicity and extensive integration ecosystem. You can add affiliate links, schedule links to activate at specific times, and collect email addresses for list building. Advanced features include payment integration through platforms like Shopify and basic e-commerce functionality.

Pricing

  • Free: Basic features, unlimited links, limited customisation

  • Starter: $5/month - Enhanced customisation, affiliate links, improved analytics

  • Pro: $9/month - Remove Linktree branding, priority support, detailed analytics

  • Premium: $24/month - Premium support and dedicated onboarding

Website

linktr.ee

Pros

  • Free plan with solid functionality for basic needs

  • Straightforward setup that anyone can handle

  • Widely recognized and trusted platform

  • Extensive integration options with popular tools

  • Mobile-optimized design that works well

Cons

  • E-commerce features are limited compared to specialised platforms

  • Advanced features require paid plans

  • Free plan has basic customisation options

  • No built-in course creation or membership management

  • Primarily directs traffic away from your page rather than keeping visitors engaged


  1. Paage

Who is it for

Paage is built for creators, solopreneurs, event organizers, and small business owners who want more than just a bio link. Whether you're selling digital downloads, physical products, or event tickets, Paage gives you the tools to build and grow your business—all from one link. It's ideal for anyone who wants a simple setup without sacrificing powerful features.

Features overview

Paage combines the ease of a link-in-bio tool with the depth of an e-commerce platform. You can sell digital and physical products, host events with built-in ticketing, and customise product pages with upsells and bundles. It also includes a native Stripe checkout, mobile-first design, and conversion-focused analytics.

Other standout features include email collection with tagging and export & CRM-style contact views. Unlike platforms that require integrations for selling or event tools, Paage includes everything natively; making it especially powerful for creators who want to keep things simple and streamlined.

Pricing

Free: Core features included, unlimited links, digital & physical product sales, email capture
Pro: €12/month - Advanced analytics, custom domains, upsells, premium support

Website

Paa.ge

Pros

  • Free plan with everything needed to launch a business

  • Sell digital and physical products directly from your link

  • Built-in event creation and ticketing

  • Native checkout with Stripe

  • Email capture, tagging, and export included

  • Conversion tracking and performance analytics

  • Modern, mobile-optimised design

Cons

  • Currently focused on solo businesses (no team features yet)

  • Limited marketplace integrations (built to work standalone)

  • Physical product fulfillment is handled by the seller


3. Stan Store

Who is it for

Stan Store is designed for creators and entrepreneurs focused on monetizing their audience through digital products and services. It's ideal for those who want to sell courses, coaching, digital downloads, or memberships directly through their social media presence.

Features overview

Stan Store offers comprehensive e-commerce functionality including unlimited digital product creation, an integrated course builder, calendar booking system, and email marketing automation on the Pro plan. The platform emphasises conversion optimisation with features like 1-tap checkout and streamlined payment processing.

Additional features include upsells, payment plans, affiliate programs, and funnel creation. Stan Store also provides AutoDM functionality for automated social media responses. The course creation tool supports multiple modules, videos, and downloadable materials with an intuitive interface.

Pricing

  • Creator: $29/month or $300/year - Core features, unlimited products, basic analytics

  • Creator Pro: $99/month or $948/year - Email marketing, funnels, advanced analytics, affiliate programs

Website : stan.store

Pros

  • Zero transaction fees on both pricing plans

  • Built specifically for e-commerce and digital product sales

  • Intuitive course creation platform that streamlines content development

  • Integrated calendar booking with Google Calendar and Zoom

Cons

  • No free plan available (14-day trial only)

  • Higher monthly cost compared to basic link-in-bio tools

  • Only handles digital products (no physical goods or events)

  • Limited third-party integrations compared to Linktree

  • Requires separate accounts for multiple businesses

  • Primarily designed for digital products rather than physical goods


Looking for the ideal balance between simplicity and functionality? Paage combines the best aspects of both platforms while eliminating their limitations. Start free, scale when ready, and work with a platform designed around your business needs.

Discover Paage

Create your personal page for free.

© 2024 Paage, All rights reserved

English

© 2024 Paage, All rights reserved

English